# AI Creative Brief to Video > Paste an AI creative brief to video in Agentic Studio or Video Lab. Clip Studio generates the clip from your brief as written — no separate product to learn. Canonical page: https://clipstudio.ai/use-cases/creative-brief-to-video ## What it is Turn an AI creative brief to video without inventing a new tool: paste the brief into Agentic Studio or Video Lab and generate the clip from it. Agentic Studio is built to take a written brief through to a clip; Video Lab is the path when you already know the shot, model, and stills. Download the MP4 from your library when it finishes. ## How it works ### Paste the brief Open Agentic Studio or Video Lab and paste the creative brief you already wrote. ### Keep the brief as the prompt Keep the pasted brief as the generate prompt. Add a still only if the brief requires a product photo as a source frame. ### Generate the clip Generate from that brief in the same studio — Agentic Studio for a full brief-to-clip run, Video Lab for a specified shot. ### Download from the library Review the MP4 in your library, then export it for the channel named in the brief. ## Benefits - **Paste the brief you already have.** Drop in the production brief as written. A complete brief generates in Agentic Studio or Video Lab — there is no separate brief-to-video product. - **Agentic Studio for brief to clip.** Agentic Studio is the studio chat that takes a creative brief through to a generated clip, including product-style setups when the brief calls for them. - **Video Lab when the shot is already specified.** If the brief already names the shot, stills, and format, open Video Lab, paste it, pick a model, and generate. Same products you already use — not a new generator. - **Library delivery.** Finished clips land in your Clip Studio library as MP4s you can download. The brief-to-video path does not auto-publish to ads platforms. ## Formats - 9:16 vertical - 16:9 landscape - 1:1 square - 3:4 portrait ## FAQs ### Where do I paste an AI creative brief to video? Paste it into Agentic Studio or Video Lab. Those are the Clip Studio products that turn a written brief into a generated clip — there is no separate brief-to-video app. ### Will Clip Studio rewrite my brief? A complete production brief is used as the generate prompt. You are not asked to rebuild it in a different product, and you do not need a new workflow besides Agentic Studio or Video Lab. ### Do I have to attach a photo? Only if the brief needs a source still. A shootable production brief can generate as text-to-video. A short product-showcase logline may ask for a photo once; if you decline, it still evaluates as text-to-video. ## Related - [All use cases](https://clipstudio.ai/use-cases.md)